BEFORE: Earlier display was attractive and used actual product, but it was higher than consumers like and was narrower than retailers' standard dimensions.
Two of the ways that Selfix, Inc.'s "hooks and helpers" shippers can be turned into merchandisers are shown. A third way is to place an opened 72-piece carton on a countertop.
Potential display locations are: (1) -- any place out of the main traffic flow that does not fall into one of the other five areas although there may be shelving units and additional displays.