Candy & Gum

Innovative gravity design supports the freshness of the product.

A popular product in c-stores and other channels of trade, Bubble Tapes still had some problems winning shelf space. Amurol created a dispenser that could be placed on a counter and takes up a minimum of space.

A 3-D header card, designed to be used in several applications, helps call attention to Brach's Halloween promotion.

Designed to hold six cases of 24 pieces each (a total of 144 packages), the Ouch! Bubble Gum display is designed to play up the product's package, which is intentionally made to resemble a bandage tin. It keeps with Amurol's goal of promoting the fun of the package.

Don Crosse, senior brand manager/sports marketing at Amurol Products, and a life-size standee of Michael Jordan serve as bookends for a Big League Chew display.

four-shelf wire rack with a 14.5-inch footprint to hold eight changemaker bowls.

Promoting a free offer for consumers is the goal of this floor unit for Big League Chew, one of Amurol's key brands. The 216- or 108-count floor units (shown) were designed to encourage multiple purchases.

Retailers who have seen the new Breath Savers display have been beating down the door to obtain one.

David Abbruzzese calls himself the point man.As group manager of merchandising for the Planters and LifeSavers divisions of Nabisco Foods Group, Winston-Salem, N.C., he and his department often find themselves making sure all the various processes involved with bringing a display to market stay on

Prepacked wing shippers from Brach's help get the company's chocolate-covered candies additional display space in stores that have strict "clean floor" policies.

Smaller counter units successfully pushed the rollout of LifeSavers Holes last year.

Brach's, the Oakbrook Terrace, Ill.-based candy maker, has created what it hopes shoppers will find is a sweet deal.The Brach's Bucks promotion is a "very exciting and very lucrative promotion for consumers," says Brenda Dilley, brand manager of packaged chocolates.The offer is simple: Consumers pu