Tobacco

When is a cigarette not just a cigarette? When it's also a collectible, as is the case with the recently introduced Collectors Choice series from Philip Morris.

Vacuum-formed Lexan sheet (Penta-Pack); lithographed cardboard (headers)

An effective display requires that it remain filled at all times, says Envirosell.

For counter sales, says Envirosell, limit displays, but rotate brands regularly.

Advantage Life Products offers help for smokers who want to quit on a display that is placed near the checkout next to cigarettes.

To emphasize the new packaging and fun brand image that R.J.R. has developed around the character "Joe, the Smooth Character." In 1991, a new Camel package, the flip-top box, was introduced, and a musical group of camel characters was created to accompany Joe on the piano.

To secure placement in high-traffic, high-volume upscale locations such as airports and hotels, and provide optimum access for trial. Also, to effectively maximize the use of counter space in those targeted locations.

Revolving countertop 120-pack display is one of several materials promoting the Winston Wrap in stores.

RJR updates its Flex display to improve organization, security and appearance.

Plastic counter displays for new brand of snuff use little space and improve visibility by showing the fronts of the packages.

To generate increased traffic at convenience stores and sales at the pump. The injection molded frame is held in place with double stick strips and features five- and six-color litho printed plastic panels that are weatherproof and interchangeable.

To gain placement of advertising signs at retail outlets. This was accomplished by providing package replica signs, of both Magna and Dakota brands, that serve also as ashtrays that the retailer needs.